NASCAR and NBC announce major TV deal that begins in 2015
DAYTONA BEACH, Fla. and NEW YORK (July 23, 2013) – NASCAR and NBC Sports Group announced today they have reached a comprehensive agreement that grants NBCUniversal exclusive rights to the final 20 NASCAR Sprint Cup Series races, final 19 NASCAR Nationwide Series events, select NASCAR Regional & Touring Series events and other live content beginning in 2015. Financial terms of the agreement, which runs through the 2024 season, were not disclosed.
With this partnership, NBC’s 20 Sprint Cup race schedule includes becoming the exclusive home to the Chase for the NASCAR Sprint Cup, NASCAR’s final 10 races of the season, including its season-ending championship event which will return to network television in 2015 for the first time since 2009. Of NBC Sports Group’s 20 NASCAR Sprint Cup Series events, seven will be carried on NBC annually, with 13 airing on NBC Sports Network (NBCSN). Four of NBC Sports Group’s 19 NASCAR Nationwide Series races will air on NBC, with 15 airing on NBCSN.
“NBC is known for being an exceptional partner and delivering outstanding production quality and presentation of live sports, as well as its broad portfolio of broadcast and digital properties so we are thrilled with the commitment they have made to NASCAR and its future,” said NASCAR Chairman and Chief Executive Officer, Brian France. “We know this partnership will yield great value to our entire industry, provide a premium experience to our most important stakeholders, the fans, and help us achieve a number of strategic growth objectives. Our new partnership with NBC and the recent extension by FOX validate the strength of our fan base and the many bold steps we have taken the last several years to provide fans with better, more accessible racing.”
In addition to rights to NASCAR Sprint Cup and NASCAR Nationwide Series races, NBC has also obtained exclusive rights to practice and qualifying sessions for NBC’s national series events during their portion of the season, as well as rights to broadcast the NASCAR K&N Series, NASCAR Whelen Modified Tour, NASCAR Toyota (Mexico) Series, the NASCAR Hall of Fame induction ceremony and NASCAR’s season-ending banquets. Further, NBC has been granted Spanish-language rights, certain video-on-demand rights and exclusive TV Everywhere rights for its NASCAR Sprint Cup Series and NASCAR Nationwide Series events.
“Acquiring the rights and bringing NASCAR back to NBC comes at an important point in time for NBC Sports Network, NBC, and all of our distributors and affiliates,” said NBC Sports Group Chairman, Mark Lazarus. “We look forward to working with Brian and his management team, who have brought a renewed focus to NASCAR's intersection of sports and technology.”
“We are excited about the cross-promotional opportunities NBC provides, especially in the timeframes right before NBC’s NASCAR schedule and during the Chase,” said NASCAR VP of Broadcasting and Productions, Steve Herbst. “We’re confident NBC will utilize its powerful Championship Season lineup, including the NHL Playoffs, Premier League, the French Open, the Kentucky Derby and other events, to build interest and excitement for NASCAR. Those opportunities, combined with the opportunity to lead into the number one show on television – NBC’s Sunday Night Football – for select Chase races, were both very attractive prospects when considering this partnership.”
Summary of key NBC Sports Group Exclusive Rights – 2015-2024:
·Final 20 NASCAR Sprint Cup Series races (7 on NBC, 13 on NBCSN)
·Final 19 NASCAR Nationwide Series races (4 on NBC, 15 on NBCSN)
·NASCAR K&N Series and NASCAR Whelen Modified Tour events
·NASCAR Toyota (Mexico) Series events
·NASCAR Hall of Fame induction ceremony and season-ending banquets
·‘TV Everywhere’ live-streaming rights for NASCAR Sprint Cup Series and NASCAR Nationwide Series
·Spanish-language broadcast rights on Telemundo and Mun2 for national series events and NASCAR Toyota (Mexico) Series
The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series and NASCAR Camping World Truck Series), four regional series, one local grassroots series, three international series and GRAND-AM Road Racing and the American Le Mans Series presented by Tequila Patrón, both known for competition on road courses. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information, visit www.nascar.com and follow NASCAR at www.facebook.com/NASCAR and Twitter: @NASCAR.
About NBC Sports Group
When the Comcast-NBCUniversal transaction was completed in January 2011, the sports assets of the two companies combined to form NBC Sports Group, which serves sports fans 24/7 with premier live events, insightful studio shows, and compelling original programming. The sports media company consists of a unique array of broadcast television, cable television, radio and digital sports assets, including NBC Sports, NBC Olympics, NBC Sports Network, Golf Channel, 11 NBC Sports Regional Networks, two regional news networks, NBC Sports Radio and all of their respective digital properties. NBC Sports Group possesses an unparalleled collection of television rights agreements, partnering with some of the most prestigious sports properties in the world: the International Olympic Committee and United States Olympic Committee, the NFL, NHL, PGA TOUR, PGA of America, USGA, Churchill Downs, Premier League, MLS, Tour de France, French Open, Formula One, IndyCar and many more.
Greg Biffle (No. 16 NESN 30th Anniversary Ford) · Three top fives, six top 10s · Average finish of 13.2 · Average Running Position of 11.8, fourth-best · Driver Rating of 94.6, eighth-best · 58 Fastest Laps Run, sixth-most · 472 Green Flag Passes, 12th-most · Average Green Flag Speed of 169.929 mph, seventh-fastest · 1,027 Laps in the Top 15 (71.3%), seventh-most · 205 Quality Passes (passes of cars in the top 15 under green), 10th-most
Clint Bowyer (No. 15 5-Hour Energy Toyota) · Two top fives, two top 10s · Average finish of 13.3 · Average Running Position of 14.8, 10th-best · Driver Rating of 84.6, 11th-best · 487 Green Flag Passes, 10th-most · 727 Laps in the Top 15 (56.8%), 11th-most · 172 Quality Passes, 12th-most
Kyle Busch (No. 18 Interstate Batteries Toyota) · Two top fives, seven top 10s · Average finish of 11.6 · Average Running Position of 12.8, eighth-best · Driver Rating of 96.5, fifth-best · 48 Fastest Laps Run, seventh-most · 502 Green Flag Passes, fifth-most · Average Green Flag Speed of 170.047 mph, fifth-fastest · 1,044 Laps in the Top 15 (72.5%), fifth-most · 265 Quality Passes, fourth-most
Carl Edwards (No. 99 Fastenal Ford) · One top five, three top 10s · Average finish of 13.2 · Driver Rating of 84.4, 12th-best · 44 Fastest Laps Run, ninth-most · 519 Green Flag Passes, fourth-most · 721 Laps in the Top 15 (50.1%), 12th-most · 234 Quality Passes, sixth-most
Jeff Gordon (No. 24 Drive to End Hunger Chevrolet) · Four wins, 11 top fives, 16 top 10s; three poles · Average finish of 8.8 · Average Running Position of 11.5, third-best · Driver Rating of 102.0, third-best · 105 Fastest Laps Run, third-most · 497 Green Flag Passes, sixth-most · Average Green Flag Speed of 170.505 mph, second-fastest · Series-high 1,105 Laps in the Top 15 (76.7%) · 284 Quality Passes, second-most
Denny Hamlin (No. 11 FedEx Freight Toyota) · One top five, three top 10s; one pole · Average finish of 16.9 · Driver Rating of 88.3, 10th-best · 41 Fastest Laps Run, 10th-most · Average Green Flag Speed of 170.004 mph, sixth-fastest · 738 Laps in the Top 15 (57.7%), 10th-most · 190 Quality Passes, 11th-most
Kevin Harvick (No. 4 Budweiser Chevrolet) · One win, four top fives, seven top 10s; one pole · Average finish of 10.9 · Average Running Position of 14.4, ninth-best · Driver Rating of 90.2, ninth-best · 904 Laps in the Top 15 (62.8%), eighth-most
Jimmie Johnson (No. 48 Lowe's Chevrolet) · Four wins, five top fives, six top 10s; one pole · Average finish of 15.6 · Series-best Average Running Position of 10.8 · Series-best Driver Rating of 109.8 · Series-high 173 Fastest Laps Run · 1,057 Laps in the Top 15 (73.4%), fourth-most
Kasey Kahne (No. 5 Great Clips/Shark Week Chevrolet) · Three top fives, five top 10s · Average finish of 14.2 · Average Running Position of 12.8, seventh-best · Driver Rating of 96.4, sixth-best · 78 Fastest Laps Run, fifth-most · 1,085 Laps in the Top 15 (75.3%), third-most · 271 Quality Passes, third-most
Matt Kenseth (No. 20 Dollar General Toyota) · Six top fives, eight top 10s · Average finish of 15.1 · Average Running Position of 12.4, fifth-best · Driver Rating of 95.8, seventh-best · 1,100 Laps in the Top 15 (76.4%), second-most · 247 Quality Passes, fifth-most
Juan Pablo Montoya (No. 12 SKF Ford) · One top five, two top 10s; one pole · Average finish of 20.3 · Average Running Position of 12.5, sixth-best · Driver Rating of 96.7, fourth-best · 106 Fastest Laps Run, second-most
Tony Stewart (No. 14 Mobil 1 Chevrolet) · Two wins, seven top fives, 11 top 10s; one pole · Average finish of 7.9 · Average Running Position of 11.1, second-best · Driver Rating of 104.1, second-best · Series-high 571 Green Flag Passes · 1,037 Laps in the Top 15 (72.0%), sixth-most · Series-high 292 Quality Passes